Small Team. Big Rides.
We are a family-run, not-for-profit events company creating friendly, great-value cycling experiences across Norfolk, Suffolk and beyond.
Established 2011
100,000+ riders
5,000,000+ Miles Ridden
Award Winning
Our Story
More than Just a Ride.
We are a small, passionate and professional events team dedicated to creating high-quality, great-value cycling experiences that we would genuinely love to ride ourselves.
From grassroots racing and youth coaching to award-winning community projects and some of the region’s most loved mass participation cycling events, TPR has been inspiring riders of all ages and abilities since 2011.
As a proud not-for-profit Community Interest Company, everything we do is driven by a simple belief… cycling has the power to engage, inspire and improve lives.
What began as a passion for riding has grown into something far bigger, made possible by the incredible support of our friends, family, volunteers and community. Together, we work to deliver unforgettable events, encourage healthier lifestyles and create experiences that bring people together on and off the bike.
We are still proudly small, hands-on and family-led. The people who build the routes, answer the emails, put out the signs, bake the flapjacks and welcome riders home are the same people you will see on event day.
What Matters To Us
Events built around riders.
Engage. Inspire. Enable.
Encouraging more people to ride, move and discover the physical and mental benefits of an active lifestyle through welcoming, inclusive cycling experiences that build confidence, wellbeing and community.
Proper Organisation
We design, test and refine our events through real rider experience, riding the routes ourselves, listening to feedback and focusing on every detail from signage to rider care, creating an event we'd ride ourselves.
Community first
We are a not-for-profit organisation, shaped by family, friends, volunteers, partners and the riders who keep coming back year after year. All profits from our events is reinvested in grassroots & community initiatives.
Behind The Scenes
Meet the TPR Family.
Helen
Helen is the boss! She manages everything behind the scenes and on the day – she even bakes those delicious homemade flapjacks you tell us you love. Helen joined over 10 years ago and has been instrumental in building our events and keeping us all focussed and on the right path. She also manages the Rider Support phone on event weekends and she is always last off-site at the end of the day.
Neil
Neil founded TPR and led it through its early days of community projects and the creation of the initial Tour de Broads. Since then, thankfully, Helen has taken over almost every element of running TPR which leaves Neil to look after riders on the start/finish line, road signage, dream up new events, work with our partners and riding his bike – something he has loved since 1979 – off and on!
Ben
Ben has spent most of his life cycling. When not riding, he loves bike-tech. He is our latest team member and is taking over the road routes, road signage, marketing and the website from Dad, Neil. He is also a trained and qualified mechanic and precision bike fitter and has rescued several of you in your hour of need.
John
Every cycling team needs a rouleur – and ours is John, Helen’s husband. John is tireless behind the scenes before, during and after events and is often seen behind a camera taking pictures. He rides several times a week and is chief route designer & tester. He set the standard for quality route signage with his attention to detail that others now follow.
Chris
Chris is Mr Off-Road and Cross-Country. Having worked for many years with the RSPB he loves the outdoors and his passion is trail riding where he finds all the best routes. With John he designs, tests and signposts our off-road sections. On event days he is always buzzing around on the routes offering rider support.
Kerstin
In cycling terms, Kerstin is our Super Domestique! For many years TPR’s top friend and volunteer, She is relentless out on the bike churning out 1000’s of miles and balances all of this with a hectic professional career. She is often our chief medic looking after minor abrasions and injuries, so be kind!
Chloe, Jane, Elle & Hannah
The mainstay of our drink and lunch stops and signing-on in the morning are family members Chloe, Hannah, Elle and Jane. They can serve tea and coffee with a smile faster than 53×11 downhill with a tail wind! Drink stops aren’t all glamour, they ensure TPR leaves the village halls in top class condition long after the last rider has munched their flapjack.
Bryan
Bryan/Dad/Grandpa has only ever missed one event that TPR has run! Born in 1927 (do the maths!) he still likes to ride his bike most days and recently treated himself to a brand new bike for his birthday this year. He loves to send you off with encouragement and welcome you each of you back individually with his flag. Keep going Bryan…
Rider Memories
2025, What a Year!
A season worth celebrating
Together with our riders, volunteers and partners, we shared some unforgettable days on the bike.
- 245,000 miles ridden, around 11 laps of the globe
- 5,300 bespoke medals earned
- Riders aged 11 to 97
- Nearly 4,000 direction signs put out and collected
- Over 8,500 homemade flapjacks eaten
“We build the kind of events we would want to ride ourselves.”
Neil, Helen & all the tpr family
Come and Ride With Us
From friendly sportives to festival weekends, gravel challenges and riding abroad, there is a TPR event waiting for you.
